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Sant Jordi Cigars is inspired by the legendary Catalan knight who slayed the dragon and turned blood into roses — a symbol of honor, sacrifice, and passion.
In the medieval town of
Montblanc, a fearsome dragon terrorized the citizens. To appease the beast, they sacrificed one inhabitant daily, chosen by lot. One fateful day, the princess was selected. As she faced her end, the brave knight Sant Jordi (Saint George) arrived on a dark horse. He fought and slew the dragon with his lance. From the dragon’s spilled blood, a rosebush with deep red flowers bloomed. Sant Jordi plucked the most beautiful rose and gifted it to the princess.
Today, Catalonia celebrates this legend on April 23rd, a day of love and culture where people exchange roses, books and now the Sant Jordi Cigars.
Sant Jordi Cigars
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